I’m a full-stack experience designer and strategist based in Santa Barbara, California. I help startups and purpose-driven brands create products and services around their customers needs through brand strategy, innovation workshops, and digital product design.
I believe the best experiences start with empathy. When we connect with a person in need of a solution, our empathy helps us sense their emotions. As we talk with more people, patterns emerge that lead us to deeper insights--the building blocks of all great experiences.
I also love storytelling. A few years back, I co-founded Snapwire, a platform linking 300k photographers with photo buyers. Before that, I was a photojournalist for the AP and AFP/Getty in Latin America. I once retraced the 1,800 mile riverboat journey Hunter S. Thompson took through Colombia in 1962 with a friend, but that's another story.
When not working, I love to travel, advise startups, spend time with my amazing wife, and work on classic Mercedes station-wagons.
Featured Speaker - Disruptive Innovation Festival
Winner - OpenIdeo x Coca-Cola Recycling Innovation Challenge
Certification - Acumen Human Centered Design for Social Innovation
Finalist - Awwwards - Site of the Day
Ambassador - Impact Hub
Mentor - Startup Weekend
Business Model Design
Human Centered Design
Creative Director - Cielo Creative
Co-Founder - Snapwire
Founder - The Good Capitalist
Director of Product - Green Sherpa
Founder - Generous.ly
Photojournalist - AP, AFP/Getty
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